From idea to roadmap.
At your own pace.
Five structured video modules, a bonus AI tools module, and weekly live sessions — everything you need to systematically explore your idea. Whenever you want, as often as you need.
You want to be thorough.
Without fixed schedules.
- You have an idea and want to examine it from every angle — methodically, not superficially.
- You prefer learning at your own pace and don't want to wait for workshop dates.
- You want to go through the complete process: from target audience to market to finished roadmap.
- You value real exchange — but at a time that works for you.
Five modules.
One clear path.
Problem & Target Audience
Who has the problem you want to solve? How big is it really? You learn to understand your target audience — based on facts, not assumptions.
Market & Positioning
Where is your place in the market? What sets you apart? You analyze your environment — with real data — and find your clear position.
Business Model
How do you make money with this? What costs will you face? You sketch a realistic model that actually works.
Validation
Are your assumptions correct? How do you test them quickly and cheaply? You learn to get real feedback — before you invest heavily.
Concept & Roadmap
What exactly gets built — and in what order? The result is a concrete, prioritized roadmap for your next steps.
Bonus: AI Workshop
An additional module on the best AI tools for your project. Directly applicable, no prior knowledge needed.
Friday Live Sessions
Every Friday, 1 hour on Zoom. Submit questions, get direct answers. Recording available in the course area.
After the Lab Pass.
Substance over gut feeling.
- Clear target audience. You know who your offering is for — and you can back it up.
- Market assessment. You know your environment, your positioning, and your real opportunity in the market.
- Working business model. No wishful thinking — a realistic draft of how your venture can be financed.
- Validated assumptions. You know what's right — and what needs adjusting before you start.
- Concrete roadmap. Prioritized, realistic, and ready for execution.
At a glance.
Format, content and investment — everything important, compact.
- Format
- Digital, self-study
- Content
- 5 video modules + AI bonus + Friday sessions
- Investment
- 490 CHF
- Access
- Permanent, including updates
- Live sessions
- Fridays, 1h, Zoom (included)
Good to know.
The most common questions about Lab Pass Digital.
How do I get access?
Click «Buy now», pay securely by credit card — and you'll get instant access. If you don't have an account yet, one will be created automatically for you.
Do I have to go through the modules in order?
The order is recommended since the modules build on each other. But you set the pace and can always go back.
What's the difference to the Pulse Check or Deep Dive?
The Pulse Check (90 min 1:1) and Deep Dive (1 day 1:1) are intensive 1:1 formats with direct feedback. The Lab Pass Digital is self-study — with Friday Live Sessions for community connection.
Can I join the Thinkubator after?
Yes — the Lab Pass Digital is the ideal entry point. If your venture has potential and you're ready to execute, the Thinkubator is the logical next step.
How do the Friday Live Sessions work?
Every Friday at 11am (1 hour, Zoom). Submit questions in advance, we answer them live — concrete, direct, no fluff. The recording is available in the course area.
Ready? Let's go.
Start now with the Lab Pass Digital — you'll get immediate access to all modules, the AI bonus, and Friday Live Sessions.
Questions? hello@thinkery.ch