Free Reality Check
About

Your biggest fan.
Your sharpest critic.

We celebrate your ideas — and challenge them relentlessly. We believe in you — and tell you when you're heading in the wrong direction. Above all: we walk the path together.

The Story

Why we do
what we do.

Every day, people start with brilliant ideas. They have the vision, the energy, the courage. What they're missing: someone who truly walks alongside them. Not as a consultant from the sidelines. But as a partner who rolls up their sleeves, thinks along, and stays honest — even when it's uncomfortable.

That's exactly why thinkery exists. We're not an agency that delivers and disappears. We're your team for now — until you can do it on your own. And that moment is our greatest success.

The People

Two minds.
One drive.

Yves Gugger, Co-Founder of thinkery

Yves Gugger

Co-Founder · AI Strategy & Product Design
Melanie Glöckler, Co-Founder of thinkery

Melanie Glöckler

Co-Founder · Ecosystem & Service Design
Expertise

Three perspectives.
Your advantage.

01

Design

We think from the people who'll use your product. UX, service design, and interaction — so what you build actually lands.

02

Business

A good idea isn't enough. We help you translate it into a working business model — with clear positioning and a plan that holds.

03

AI

Not theoretical, from daily practice. We show you how to work faster, leaner, and smarter with AI than your competition.

Experience at companies including
Adnovum GenTwo Capgemini Meta SBB Mobility Royal College of Art
What we believe in

How we work.
No compromises.

Honesty over politeness

If your idea has no market, we'll say so. If you're heading down the wrong path, we'll stop you. Better one uncomfortable truth today than three wasted months.

Together over alone

We don't sit across the table. We sit next to you. Every decision is made together — and every win is celebrated together.

Doing over planning

Strategy decks that end up in a drawer don't exist here. We execute, test, learn — and adapt. One step further every day.

Letting go over clinging

Our greatest success is when you don't need us anymore. Every collaboration has an expiry date — and that's exactly what drives us to give you everything.

Substance over surface

No empty buzzwords. No innovation theater. What we recommend, we've tested ourselves — and it works.

Your success over ours

We don't measure ourselves by our hours, but by your results. When you win, we win.

What we offer
Next step

Ready?

Tell us what drives you. We'll be honest about how we can help — and whether we're the right fit.